Mr. Adidwa is a leader who is passionate about entrepreneurship and technology. He takes pleasure in channelling this passion through sourcing innovative solutions, that address current problems within the African continent and taking these solutions to market.
Daniel is a qualified Marketer and attained his BA Degree in Integrated Marketing Communication and a Diploma in Account Management from the AAA School of Advertising. Daniel has worked at various communications agencies, where he worked on various local and international blue chip accounts.
He is passionate about the African continent, its people and the stories behind African communities. He believes that technology can play a large role in getting the world to experience real African Stories. He currently holds the position of CEO of Tour2.0 and former Vice-Chairman of the Regional Tourism Association of Southern Africa (RETOSA) youth steering committee.
His organisation, Tour2.0, has managed to stimulate the cultural and community tourism sector within South Africa and is in the process of expanding within the African continent. Tour2.0 has built a product base of over 70 unique cultural and community tourism experiences within South Africa and is expanding to various territories on the continent.